Employer Branding

Is your Employer Brand a magnet or a mystery?

Most organizations think they have an employer brand. Fewer know how it's really perceived.

Our quick, insight-driven Employer Brand Survey helps you diagnose where your brand stands from invisible to irresistible. Whether you’re attracting unicorn talent or losing them to the next “hot” startup, your answers will reveal the gap between what you promise and what you project.

Employer Branding isn’t a campaign—It’s a

culture code

Why brands that want to hire better, retain longer, and lead stronger trust Markivis In the war for talent, logos don’t win, legacies do. And behind every legacy is a culture that’s clear, consistent, and compelling. That’s where Employer Branding comes in, not as a vanity project, but as a strategic growth lever.

At Markivis, we don’t just “brand” you—we decode your DNA.


We help organizations unearth what makes them worth joining (and staying for). From building your EVP to broadcasting it across platforms, from driving candidate desire to employee pride, we bring insight, imagination, and industry instincts to shape how the world sees you.

Why organizations

trust us

We’re not copy-pasting playbooks, we're co-creating culture stories.

We blend research + creativity + distribution to build a brand that lives in hearts, not just handbooks.

We turn passive talent into passionate followers and employees into your strongest advocates.

We’re not trend-chasers, we’re trend-setters with our ear to the ground

Because let’s face it: no one’s going to apply just because you say great culture anymore.
They want proof. Presence. And purpose. That’s where we come in.

Because let’s face it: no one’s going to apply just because you say great culture anymore.
They want proof. Presence. And purpose. That’s where we come in.

Clients who trust us

Explore our expertise

Turn Your Culture Into a Calling Card

An Employee Value Proposition (EVP) isn’t just a brand statement, it’s your organization’s emotional handshake with current and future talent. At Markivis, we craft EVPs that go beyond buzzwords by deep-diving into what your people value, admire, and advocate. We do this through discovery workshops, leadership interviews, and sentiment mapping.

What we do and go beyond:
  • In-depth internal discovery: surveys, leadership interviews, and employee persona development
  • Competitive benchmarking against industry and talent pool
  • Custom-crafted EVP framework with value pillars and narrative messaging
  • Visual identity and tagline for employer branding

Ready to define what makes you unmissable in a sea of sameness?

The Markivis Edge

We don’t just package what you think makes your workplace great, we decode what actually resonates with your people. That’s how we build EVPs that are real, resonant, and recruitment-ready.

EVP Dissemination

From Tagline to Talent Magnet: Make Your EVP Travel

A great EVP is just the beginning. We specialize in bringing it to life, everywhere your brand shows up. Whether it’s a culture-driven careers page, employee video testimonials, or social content that doesn’t feel corporate, we craft compelling external comms that turn passive viewers into applicants and advocates.

What we do and go beyond:
  • Careers page copy + design strategy
  • Culture and leadership video scripts and production
  • Employee storyboarding and testimonial campaigns
  • Social media assets and editorial calendar
  • Job portal content and third-party platform integration
  • Messaging playbook for employer brand consistency

Want your culture to be seen, heard, and shared?

The Markivis Edge

We’re storytellers who know what clicks with talent. With a mix of authentic voice, smart content sequencing, and creative flair, we turn your EVP into an omni-channel presence.

Recruitment Marketing

More Than Hiring… We Create the Hype

Today’s candidates don’t apply, they research. And if your brand isn’t speaking their language, they move on. We help you create campaigns that build talent pipelines long before a role opens up. From high-impact social creatives to campus strategy and pre-onboarding content, we make sure you become the brand to join.

What we do and go beyond:
  • Organic & paid recruitment campaigns across platforms
  • Pre-placement decks & campus branding toolkits
  • Pre-onboarding welcome kits and email flows
  • Company profile creation on third-party job sites
  • Employer branding handbooks & hiring manager kits
  • Event branding: career fairs, hackathons, and hiring drives

Looking to make top talent stop scrolling and start applying?

The Markivis Edge

We blend marketing science with talent psychology. The result? Messaging that doesn’t just sell a job… It sells the story of belonging.

Internal Communications

Where Culture Isn’t Told… It’s Lived

Internal communication isn’t a monthly mailer, it’s a strategic heartbeat. We help you design communication experiences that drive engagement, amplify values, and foster transparency. Whether launching a new policy, celebrating wins, or running a leadership campaign, we make sure your employees don’t just receive messages, they connect with them.

What we do and go beyond:
  • Annual internal comms calendar creation
  • Employee pulse surveys and feedback loops
  • Recognition campaigns and success story features
  • Policy launch and leadership comms kits
  • Event branding and internal campaign design
  • Campaigns for culture, DEI, wellness, and values alignment

We speak fluent “employee.” By using data-backed insights and human-first messaging, we keep your culture alive beyond onboarding.

The Markivis Edge

We speak fluent “employee.” By using data-backed insights and human-first messaging, we keep your culture alive beyond onboarding.

Employee Feedback Management

Let the Reviews Do the Talking—We’ll Help You Listen

Feedback is your most honest brand audit and ignoring it is your biggest risk. We help organizations turn scattered sentiment into structured insight. Whether it’s Glassdoor reviews, pulse surveys, or sentiment analysis, we help you respond, refine, and realign your experience, before the internet decides your brand story for you.

What we do and go beyond:
  • Glassdoor/Indeed review monitoring and management
  • MIT Salon model-based feedback analysis
  • Sentiment analysis reports with action roadmaps
  • Crisis response templates and reviewer engagement strategy
  • Employee Net Promoter Score (eNPS) tracking and reporting

Want to turn every review into a retention opportunity?

The Markivis Edge

We transform feedback fatigue into brand fuel. Our proprietary analysis models decode tone, track trends, and help you act before it becomes a reputation problem.

Employee Advocacy

Turn Your Workforce Into Your WOW Force

The most trusted voice isn’t your brand, it’s your people. We help you build a culture where employees don’t have to share… they want to. With smart storytelling prompts, social nudges, referral incentives, and UGC campaigns, we amplify your reach from within.

What we do and go beyond:
  • Employee referral campaign design
  • Social storytelling toolkit and prompts
  • Brand ambassadorship programs
  • Content amplification strategy for LinkedIn, Instagram, Glassdoor
  • Employee awards, recognition assets, and culture reels

Ready to make your people your most powerful influencers?

The Markivis Edge

We don’t force virality, we fuel it. With scalable strategies and authentic content, we turn employees into brand megaphones, minus the noise.

Start with the truth Measure your employer brand score

Is your brand story being heard or just told internally?

Your culture may be thriving, but is the world listening? It’s time to get real about your reputation and start shaping the narrative.

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Contact

Need help with a project, have a question about employment, or our work with nonprofits? We’re here.

@MARKIVIS 2025
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